Don't roll the shoulders, oh wait, did someone already say that? LOL
Try to look straight ahead, but it's ok to look down if you feel that works better, I find that when I look down it doesn't aggravate an old trap/neck nerve injury thingy I have. But I feel like my traps get a better workout when I look straight ahead.
UPRIGHT ROWS
- Don't forget 'em!
- do them right before shrugs
- alternate between straight bar and cable
- concentrate on making your traps do the work
- squeeze your traps to your ears
SHRUGS
- Alternate light and heavy weeks
- Do barbell with straps on heavy weeks and go HEAVY
- Do dumbells on lighter weeks, concentrate on the squeeze
- squeeze your traps to your ears and hold it for a couple of seconds
- Do drop sets at the end of either light or heavy day if you have the energy left.
If your gym has a lying nautilus bench press, sometimes I like to kneel on it and do shrugs on that machine, gives a pretty good burn and adds variety to your workout.
That's what I think anyway, for what it's worth, LOL